KO Yoga collaborates with artists through a values-aligned partnership that centres fair compensation, creative integrity, and shared community impact. Artists maintain full ownership and copyright of their work, while KO Yoga supports promotion and sales through our online store, markets, and digital features, always with clear attribution and credit.
Discover the artists:
Art by Angela Grasse,
Kitchener, ON
Art by Ayube Ahmed,
Kitchener, ON
Art by Emily Jane,
Kitchener, ON Canada
Art by Witch Hazel,
Waterloo, ON
Why we do this:
We believe art is medicine, storytelling, and community-building. These collaborations are designed to support artist visibility, generate earned revenue through art, prints, and merchandise, and reinvest proceeds into community wellness initiatives supported by KO Yoga.
How the partnership works:
- Artist keeps ownership; KO Yoga receives a non-exclusive license to feature and promote the work (with credit).
- Revenue sharing is built in:
- Original artwork + prints: 50/50 revenue share
- Merchandise featuring licensed artwork: Artist receives 25% of gross revenue
- KO Yoga handles the business end: product listings, marketing, sales, fulfillment, customer care, and event booths, while artists are consulted to protect brand alignment and creative voice.
- Non-exclusive, lower-risk collaboration: artists can continue selling independently alongside the KO Yoga collaboration.